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Messaging

messaging strategy

How to build an effective messaging strategy in 2021

I want to share with you information about messaging, what it means for the brand and what role it plays. How to build a messaging strategy and get your message across to people, find your own voice that will make you stand out from others. Think about all the ways that customers and potential customers read about your business. As

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marketing messaging

How to make sure your marketing messaging always lands

Marketing messaging is one of your main tools for resonating in people’s hearts. It’s the language in which you speak to people, almost like the president of a country speaking to the people. I think it would be useful for you to know how brands communicate with their audience and what makes them memorable. So what are you waiting for,

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Cognitive Bias Codex. What should we remember?

Cognitive Bias Codex: What Should We Remember? Part 3.

Today we will continue the story of how our brain works, why we remember and forget certain things, and whether these events are related to the situation around us. Cognitive Bias Codex: We reduce events and lists to their key elements. Suffix effect People often have to recall a series of items in order, such as a phone number. When

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Cognitive Bias Codex

Cognitive Bias Codex. What Should We Remember? Part 2.

We discard specifics to form generalizations Let’s continue our conversation about the Cognitive Bias Codex, and now I will tell you more about how our brain “improvises” and replaces clear memories by asserting only their common meaning as the only true meaning, and what problems come out of this. Fading affective bias The fading affect bias, more commonly known as

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Cognitive Bias Codex

Cognitive Bias Codex. What should we remember? Part 1.

We edit and reinforce some memories after the fact Let’s talk about how our brain works and which brain processes are responsible for our memories. The first part of the series “Cognitive Bias Codex” becomes the topic of memories, which our brain alters and we remember not quite the information we originally received. Spacing effect The spacing effect demonstrates that learning is

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Organifi Show Funnel

Organifi Show Funnel

Here’s a great example of how good lucrative online business works. It’s almost 40 min video that reveals the structure of the funnel itself, ads, copy, and the strategy behind everything. So, if you’re aiming at a profitable online business – this is the clue on how things should be done.

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How To Scale The Online Store Right From The Start

How To Scale The Online Store Right From The Start

Nowadays, knowing a way of doing business through the Internet is a very profitable thing. But to do so, you should keep in mind that you should implement the scaling strategy once you’ve started. Here are some must-known tips which you can use to achieve the result. The Dream Partner Approach It is known that you need to use all

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How The Funnel Helped To Achieve The Desired Results

VID How The Funnel Helped To Achieve The Desired Results We were struggling financially so much. We were so poor, having four young boys. There were days that we were just living on pasta. There was no fruit in the house. And how are we going to pay our mortgage? How are we going to meet these bills and seeing

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Content Marketing Trends in 2020

Content Marketing Trends in 2020

One of the directions of successful business development is raising awareness about its company. For this reason, any forward-thinking marketer will find content marketing a valuable tool. Content marketing is one of the techniques in the field of marketing, which is traditionally used for cold calls and billboards, TV commerce, and radio advertising. Any content marketing includes three stages: strategy

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